$100M Book Bundle
$100M Book Bundle

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  • 4.9/5 Star Rating

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“Hormozi's advice isn't just theory; it's real-world strategies that work. He shares his own challenges and lessons, making it relatable and inspiring.”

Nikita Kliuyeu

2,500+ Verified Reviews!

$100M Book Bundle

These books contain everything I learned from sleeping on my gym floor to owning a portfolio of companies that generate $250 million per year in less than a decade.

It’s what helped me take home more in a year than the CEOs of McDonald's, IKEA, Ford, Motorola, and Yahoo combined as a kid in my 20s.

Today, our companies generate 20,000+ new leads per day across 16 different industries.

 

Inside the $100m books, you will learn:

✅ The key principles of how advertising really works.
✅ The 4 core ways to get leads.
✅ How to get other people to get you leads.

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4.9/5 Star Rating

Over 1,000,000 business owners helped

AVG. RATING OF 4.9 / 5.0 STARS ON AMAZON

AVG. RATING OF 4.9 / 5.0 STARS ON AMAZON

OVER 20,000 RATINGS

OVER 30,229 RATINGS

400X MY BUSINESS

Following this second book is going to be even more game changing. Alex takes distills complex subjects, outlined in numerous books, makes them simple and immediately actionable! I'm so excited to start implementing this stuff. Such a powerful book!

Luke Gifford

Verified Buyer

I WISHI COULD GIVE THIS BOOK 1OO OUT OF 5 STARS!

This book boils down practical actions you can take to get engaged leads every step of the way. I'm always blown away by the knowledge he conveys in simple terms even non-business minded people can understand. I wish I could give this book l00 out of 5 stars!

J. Bailey

Verified Buyer

THIS BOOK IS AWESOME

I’ve read over 20 self help/business books in the past as an 18 y/o. None of them inspired me to take action until I’ve gotten to this one. Thank you Alex for giving me a step closer to financial freedom.

Owen Olsen

Verified Buyer

I CONSUME ALL OF ALEX'S WORK 

I consume all of Alex's work immediately. It is some of the BEST business advice in the world. SO SO grateful for him and his contribution to marketers and entrepreneurs.

Toni Williams

Verified Buyer

The $100M Books?

The $100M Books?

“Hormozi's advice isn't just theory; it's real-world strategies that work. He shares his own challenges and lessons, making it relatable and inspiring.”

  • How to charge lots of money for stuff

    What does it take to grow? Thankfully, just three simple things: Get more customers Increase their average purchase value. Get them to buy more times. Pricing moves all three and here you’ll see how to do it.

  • How to create your offer (You’ll see how to make something so good people line up to buy)

    There are 4 things people want. Explore each part step by step using the Value Equation and make what you sell worth more than your prospects have ever received

  • How to make this happen in the real world

    By now, you have enough to make far more sales, at higher prices, with more profit. Using what you’ve learned, it’s time to apply it.

  • HOW ADVERTISHING WORKS

    A business without customers isn’t a business, it’s a non-profit. In $100m Leads, you learn how to get leads that are ready to buy whatever it is you sell. Discover the key principles & strategies of effective advertisting.

  • THE FOUR WAYS TO GET LEADS

    Explore the core methods for lead generation: targeting people who know you and those who don't, through one-to-one and one-to-many strategies. Use these four ways and you'll never have a shortage of potential customers.

  • TURN YOUR LEADS INTO FANS

    Learn the art of converting your leads into die-hard fans of your brand. When leads become fans, they not only buy from you but also become your best promoters, making your lead generation exponentially more effective.

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Breakdown of The $100M Offers Book of Business Strategies

Breakdown of The $100M Offers Book of Business Strategies

SECTION 1

START HERE

The first chapter is all about nailing the fundamentals. What is an offer and why do you need it?

    • The 2 Main Problems: The first chapter spells out the two problems most businesses face—you've not got enough clients and you’ve not got enough cash (excess profit at the end of the month). Understanding the issue is the first step to solving it.
    • Three Proven Paths to Explosive Growth: We dive into the 3 fundamental ways to grow your business: getting more leads and increasing their value. This chapter serves as the foundation for everything that follows.

SECTION 2

PRICING

In this section, we cover how to charge lots of money for stuff.

    • The Commodity Problem: In this chapter, we talk about what everyone is doing and how to differentiate yourself from the marketplace. You’ll see how an offer solves this so you can become a category of one.
    • How to find the right market: Next, We continue into the one advantage that always wins over your competitors. Even if you get everything wrong, if you do this, you can still make money.
    • How to charge what it’s worth: The final step to making crazy money. Here you’ll see how to do things no one else can do - and how to make big bets without losing the farm.

SECTION 3

VALUE - CREATE YOUR OFFER

In this section, unlock the 4 elements of value and how to use the value equation

    • The Unbeatable Value Equation: This chapter shows you the 4 primary drives of value to make what you sell worth more than your prospects have ever received.
    • Creating a Value Offer: Brick by brick, we will walk through what pieces to offer (and why) and then the absolute best delivery methods to fulfill promises.
    • The Trim & Stack Hack: After you get clear on what you’re offering, we’ll cover the absolute best delivery methods to fulfill promises and maximize profit. (This has never been shared publicly and was how we made $17M in profit on $28M in revenue in a year when I was 28).

SECTION 4

ENHANCHING YOUR OFFER

In this section, we’ll cover how to enhance your offer so much, prospects buy without hesitating

    • The Scarcity Stack: In this chapter, you will see how to use the three different types of scarcity in every offer you make (without lying) to get people to buy the moment you ask.
    • The “Everyday” Urgency Blueprint: How to get prospects to buy RIGHT NOW, using everyday life to create a real, ethical invisible force that compels people to move forward.
    • Unbeatable Bonuses: Here you will see how to stack the deck in your favor and get more people to buy now who otherwise wouldn’t.
    • God-mode Guarantees: This section like before is another method so good they make anyone say yes (even people who would never normally consider buying). You’ll see how to stack and layer all 4 types of guarantees together. Plus, you’ll get your hands on 13 proven guarantees word-for-word to copy& paste for yourself.
    • Magic Naming Formula: Finally, we’ll wrap up withhow to select the best name to get more people to reach out. And get the absolute highest response rates and conversion rates from everything you do to get new clients

Breakdown of The $100M Leads Book of Business Strategies

Breakdown of The $100M Leads Book of Business Strategies

SECTION 1

START HERE

The first chapter is all about the basics: why you need leads.

    • The Core Issue: The first chapter spells out the problem most businesses face—you're not getting as many leads as you'd like because you're not advertising enough. Understanding the issue is the first step to solving it.
    • Two Paths to Growth: In the second chapter, we dive into the fundamental ways to grow your business: getting more leads and increasing their value. This chapter serves as the launchpad for everything that follows.

SECTION 2

GET UNDERSTANDING

In this section, we cover three things to make sure advertising does exactly what we want it to do.

    • What Is a Lead?: In this chapter, we go into what a lead actually means in the world of business. Understanding this is the first step to get them.
    • Quality Over Quantity: Next, we delve into the crucial filtering of profitable leads from time-wasting ones. This chapter teaches you how to focus your efforts on leads that actually benefit your bottom line.
    • Effective Attraction Strategies: Finally, I'll share my most effective techniques for capturing the interest of high-value leads. These are tried-and-true methods to get the leads that you want to work with.

SECTION 3

GET LEADS

This section is also divided into two chapters.

    • Types of People: Before diving into how to get leads, it's crucial to understand the two types of people you'll be targeting: those who know you and those who don't. This chapter lays the groundwork.
    • Four Basic Ways: Here, we'll break down the two fundamental paths for letting people know about your business—one-to-one and one-to-many—and show how they combine into the four basic ways to generate leads.

SECTION 4

GET LEADS GETTERS

This part focuses on leverage as a way to generate more leads with less work.

    • The Lever Principle: Inspired by the concept that an old lady can lift a semi-truck with a long enough lever, we explore how leverage works in the realm of advertising. This is where you'll learn to amplify your reach and results.
    • Advertising with Leverage: Delve deeper into practical ways you can use the principle of leverage to make your advertising efforts far more powerful and effective.

SECTION 5

GET STARTED

This final section has three chapters.

    • In the first chapter, Advertising in real life - I'll lay out my one big advertising rule. I'll give you my personal one-page advertising plan you can use to get more engaged leads, today.
    • In the next chapter, Putting It all Together - I'll lay out the roadmap to scale from your first few leads all the way to your $100M Leads machine.
    • Finally, A Decade In Page - I'll distill everything we learned into bullets to show how far we've come in our time together. Then, to send you on your way, I'll share a parable that has gotten me through even my hardest times.

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Over 1M copies sold

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Over 1,000,000 business owners helped

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MEET ALEX HORMOZI:
FROM ZERO TO $200M/YEAR

MEET ALEX HORMOZI:
FROM ZERO TO $200M/YEAR

Learn about Alex Hormozi's incredible rise from a brick & mortar business owner to a successful entrepreneur and investor.

  • Alex reached a personal net worth of over $100M by 32.

  • His main company Acquisition.com gets over 20,000 leads a day. They sell everything from a buck to $1,000,000 plus.

  • He has a lifetime average return on advertising of 36:1. Thatmeans for every $1 he spent on advertising, he has gotten $36 back. A return of 3600%.

  • He sold 66% of his supplement and gym licensing business (GymLaunch) to American Pacific Group at a $46,200,000 valuation. And that was AFTER taking $42,000,000 in owner pay over the first 4 years.

  • Over the last 24 months, Alex has created a following of over 5 million people.

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FAQs

What is the main theme of $100m Offers and $100m Leads?

 

 

"$100M Leads" dives into the secrets of generating leads for businesses. I, Alex, share the playbooks that enabled me to transition from sleeping on a gym floor to owning companies that produce over $250 million annually. The book provides readers with principles of advertising, ways to acquire leads, and strategies to get others to get leads for you.

Are these books suitable for someone new to marketing?

Absolutely! The books are designed not only for experienced marketers but also for new entrepreneurs who are just starting. They break down the basics of lead generation, providing a step-by-step guide to ramping up your leads.

What is the shipping process?

Once an order is placed, processing can take 1-3 business days followed by the shipping time based on your location. Tracking details will be provided so you can monitor your order's progress.

What is your return policy?

We are unable to cancel orders, offer refunds or process returns at this time. We apologize for any inconvenience this may cause! If you have any questions regarding book orders or Acquisition.com hats please feel free to email us at support@acquisition.com

Who would benefit the most from reading these books?

Business owners, new entrepreneurs, and marketers stand to gain the most. It offers solutions for those who already own a business and want to increase their lead count, new entrepreneurs starting from scratch, and marketers who wish to add more diverse techniques to their toolkit.

What differentiates $100M Leads and $100m Offers from other marketing books?

$100M Leads and $100m Offers are rooted in real-world experience. The techniques and playbooks shared are the same ones that have been tested and proven by the author in building his multimillion-dollar businesses.

YES! SHIP ME A COPY NOW
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Free Shipping in the USA

4.9/5 Star Rating

Over 1M copies sold

Free Shipping in the USA

100 Day Moneyback Guarantee

Over 1,000,000 business owners helped